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|Authors:||Per Kristav: Department of Design Sciences, Faculty of Engineering, Lund University, Lund, Sweden|
|Lena Sperling: Department of Design Sciences, Faculty of Engineering, Lund University, Lund, Sweden|
|Anders Warell: Institute of Design for Industry and Environment, School of Design, Massey University, Wellington, New Zealand|
|Publication title:||Towards An Internet Based Visual Tool for Communication with Consumers in Early Phases of Product Development Process|
|Conference:||10th QMOD Conference. Quality Management and Organiqatinal Development. Our Dreams of Excellence; 18-20 June; 2007 in Helsingborg; Sweden|
|Publication type:||Abstract and Fulltext|
|Abstract:||Consumers of today demand more from products than functionality also emotional needs are also to be fulfilled (Jordan; 2000). While the importance of consumer input to product development is of increasing significance; participation of end-users is still limited due; in part; to confidential issues. Consumer involvement that effectively influences product design is rare in Swedish industrial design consultancies; as user studies are often experienced as being rigid and as obstacles for creativity (Christoforidou; 2004). Extensive processes for evaluating user preferences are often left uncompleted (Karlsson; 2006). Similar findings have been reported in England (Hasdogan; 1996).|
Industrial companies often have insufficient information to take decisions regarding user requirements. In a smaller study of Swedish SME’s that were developing furniture and lighting products; it was found that requirements were often determined by the companies themselves (Wängelin; 2004). Hence; in manufacturing companies as well as design consultancies; there seems to be a need for easy-to-use; stimulating tools for communication with consumers in order to design appropriate and appealing products.
The objective of an ongoing research project is to develop a tool for elicitation of consumer experiences of visual product properties. The tool should be selfinstructional and suitable for use in a web based application to facilitate access to larger numbers of respondents through remote communication. In recent years; untraditional and exciting visual and game-like product emotion tools have entered the scene (Desmet; 2002). Surprisingly; few of these use internet to collect data. The aim of this paper is to describe the development of a tool intended for internet use; and to provide a vision of its experimental application in product development and design.
|Keywords:||Product; Emotion; Tool; Visual; Mapping; Internet|
|No. of pages:||7|
|Series:||Linköping Electronic Conference Proceedings|
|Publisher:||Linköping University Electronic Press; Linköpings universitet|
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